Εμφάνιση αναρτήσεων με ετικέτα Android. Εμφάνιση όλων των αναρτήσεων
Εμφάνιση αναρτήσεων με ετικέτα Android. Εμφάνιση όλων των αναρτήσεων

7/1/11

Ochocinco brings Motorola Android Tablet to Super Bowl 2011

791791318368257">tweet (via TFTS) that he will be getting the new Motorola Tablet to kick off 2011. Chad Ochocinco plays for the Cincinnati Bengals and has been promoting Motorola already at the Super Bowl 2010 with the OCNN network. Ochocinco is a very "connected" NFL player. His Twitter account has over 1.5 million followers.

Motorola and its partners (Verizon?) will have to unlock marketing hell to make any impact with the new Tegra 2 Android Honeycomb based tablet against the Apple iPad. The Super Bowl XLV is the ideal venue to spend big marketing bucks and also have the chance to reach a large number of consumers.

Super Bowl 2011 takes place on February 6th. I assume that Motorola will ship the new Android Tablet they announce at CES 2011 around that time. If not, a Super Bowl ad would be a not very effective investment. The new Motorola Tablet is ideally already available for purchase during the big game.

For a list of the current official and rumored Super Bowl ads for 2011 check out our Super Bowl Ads 2011 Guide.
Just like last year, I4U News will be featuring again the Super Bowl for Geeks Guide. Of course the Super Bowl 2011 for Geeks Guide will be all about the Super Bowl Commercials and not the big game. The Super Bowl XLV will take place in the Dallas Cowboys stadium on February 6th 2011.


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18/12/10

RIM's BlackBerry rapidly lost Verizon share to Android

0 percent of Verizon's smartphone sales. Its share is now below 20 percent, thanks to the heavily promoted launch of Android smartphones on the carrier.

According to a report by John Paczkowski of the Wall Street Journal's "Digital Daily" blog, RIM's slip at Verizon was documented by ITG Investment Research analyst Matthew Goodman, who charted RIM's decline at Verizon at the hands of new Android models (chart below).

The startling speed at which RIM plummeted from being Verizon's number one selling smartphone platform to being a minor player neck-and-neck with Verizon's top four Android licensees closely mirrors the timing of the "Droid" ad campaign Verizon began at the release of Motorola's first major Android smartphone last winter.

Prior to the launch of Verizon's Motorola Droid, Android had a negligible share of Verizon's smartphone mix throughout 2009, with all Android licensees together amounting for less than a ten percent share of the provider's smartphone sales. Most of those licensees were also making a number of Windows Mobile phones for Verizon last year.

The imperfect Storm

Verizon's big push to sell Android devices in 2010 was motivated by a desire to sell more lucrative data contracts, something that RIM's existing BlackBerry models (and the Windows Mobile phones of Verizon's current Android licensees) had failed to do in 2009.

The problematic launch of RIM's iPhone-like BlackBerry Storm in November 2008 did little to slow the rapid decline of BlackBerry at Verizon, and likely emboldened the carrier to shift its efforts to Android, which did manage to sell well as an alternative to the AT&T-exclusive iPhone.

The Storm's failure at Verizon wasn't evident in the company's press releases, which claimed at the time, "customers across the country lined up to purchase the new BlackBerry Storm. The Storm offers customers the reliability of the Verizon Wireless 3G network and the full power of a revolutionary touch-screen, multimedia smartphone with global connectivity."

Despite Verizon's enthusiasm, the Storm launch was plagued with bugs and failed to generate more than a fifth of the sales of the iPhone 3G at Verizon's US rival, AT&T. A second Storm2 model released late last year was given only minor attention by Verizon as it flexed its 2010 marketing muscle behind the new crop of Android 2.0 phones, led by Motorola's Droid.

Commenting on the last year of sales, Paczkowski wrote, "with sales of the [BlackBerry] Tour/Bold series dwindling and no Storm refresh in sight, BlackBerry sales at Verizon are in serious decline." Verizon reportedly believes that RIM's latest BlackBerry OS 6 will not have a "material impact" on its business.

Verizon smartphone sales 2010

No Android leader

While RIM's smartphone sales at Verizon have crashed, the Canadian phone maker is still the second largest of Verizon's herd of smartphone vendors. That's because, while Android now collectively makes the majority of the provider's smartphone sales, the installed base of Android smartphones is split between a variety of competing hardware manufacturers.

Motorola's Android smartphones only decisively surpassed RIM at Verizon late this summer; Motorola had been selling more phones overall (outside of smartphones) than RIM throughout the entire year. Behind Verizon's first place Android vendor Motorola, its second is HTC, which was just below RIM at Verizon in November, and threatening to surpass it for the number two smartphone spot at the provider overall.

LG, Verizon's third place Android vendor, sells the most Verizon phones overall outside of smartphones (nearly a third of all Verizon phones). It just began selling Android smartphones at Verizon this summer.

Similarly, Verizon's fourth place Android vendor Samsung also sells a large share of the company's non-smartphone models (more than a quarter). It too just recently began selling Android smartphones in the third quarter. Just last month, Samsung also began selling its iPad-alternative, the Galaxy Tab.

On page 2 of 2: Looking for a bigger better deal, Android vs iPhone at Verizon





RIM's BlackBerry rapidly lost Verizon share to Android
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Google Docs goes full-size on Apple iPad, Foxconn tops 1M employees
Apple's iPhone could be last standing in smartphone 'race to the bottom'
Apple reveals best-selling, trending iTunes content, apps of 2010
Five years of Apple: 2005 iBook to 2010 MacBook Air
Apple's iPad 2 to have front, rear cameras in early 2011 - rumor
Briefly: Woz's white iPhone 4, CDMA engineers, WP7 developer changes
Best Buy rumored to sell free Apple iPhone 3GS Friday, Dec. 10
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Apple to use Intel's Sandy Bridge without Nvidia GPUs in new MacBooks
Apple exploring improved, contextual voice commands for iPhone
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Apple rolling out 90-second iTunes song previews
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Intel bullish after garnering 35 tablet design wins
iOS game designer Graeme Devine leaves Apple to make Mac, iOS games
Apple improves iOS push security, iTunes promo codes now work overseas
Housewives recruited to smuggle Apple's iPad into China
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Apple offers up to $100 savings on refurbished iPads for limited time
iPhone data use measured, carriers want Apple to pay for network upgrades
Apple's Steve Jobs named MarketWatch 'CEO of the Decade'
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Apple updates QuickTime; MobileMe improvements coming next year
Google delays netbook plans for Chrome OS to mid 2011
Microsoft: Windows Phone 7 may take 2 years to catch up to Apple, Google
Apple drops appeal of $21.7 million OPTi patent suit
Mobiles, iPod touch killing off Nintendo DS, Sony PSP
Architectural drawings reveal Apple's $1.7M Berkeley, Calif., store
Apple passes Nokia to become top smartphone maker in Australia
Classifying iPad as mobile PC makes Apple No. 3 worldwide manufacturer
Piper: Android will be 'tested' once Apple brings iPhone to Verizon



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15/12/10

Where Is the Online Android Market Google Promised

49" title="Screen shot 2010-12-10 at 10.00.42 AM" alt="" src="http://gigaom2.files.wordpress.com/2010/12/screen-shot-2010-12-10-at-10-00-42-am-e1292008104667.png?w=300&h=200" width=300 height=200> A sneak peek at the online Android Market

With the release of Chrome OS Web Store this week, it got me thinking: Where is that online browser-based Android Market Google promised?

You might recall that almost seven months ago, Google VP Vic Gundotra took the stage at Google I/O and gave attendees a “sneak peek” of Android Market accessible through a browser. No release date was given, but the images shown were promising, revealing an iTunes-like polished marketplace, with various discovery tools and lists. In fact, it looked like what you’re seeing in the Chrome Web Store.

Now, it’s great to see Google is serious about changing the way web apps are sold online through the Chrome Web Store. But what about the more than 100,000 Android apps sitting in the two-year-old Android Market, still only available through a handset? That Chrome Web Store arrived before an online version of Android Market makes me wonder how much emphasis Google is putting on upgrades to its mobile app market, still an acknowledged sore spot among developers.

Android Market just isn’t a great experience right now compared to the App Store, something Rovio CEO Peter Vesterbacka reiterated Friday. The existing online site is just a list of free, paid and featured apps and offers no way to search or purchase apps. On the handset, Google doesn’t offer the same amount of discoverability options that Apple does with its App Store, which is available on handsets and through its iTunes application. On Android handsets, users get featured and recently uploaded apps, but they don’t get the fuller options for What’s Hot or Genius selections on iOS devices. On iTunes, the App Store also offers Staff Picks, app gifting or sending e-mail recommendations.

Google should definitely improve on Android Market on its handsets but it should also be working hard to get a browser version as well. Currently, consumers have a hard time finding stuff, and developers have fewer ways to stand out. Online stores and resources such as AppBrain and GetJar, which can both deliver apps over the air to Android devices, have turned into popular destinations for app shoppers. in part because consumers don’t get what they need from Google. A solid online store would help users better explore the Android Market catalog and encourage them to open up their wallets, something they do far less than their iOS counterparts. When I asked Google formally about updates to Android Market this week, a spokesman said it has nothing to report.

The thing is Google, which is all about organizing information, is totally capable of doing this. The Chrome Web Store is a solid marketplace with hundreds of apps available. The glimpse Google showed at Google I/O of Android Market online was even more impressive, including not only categories for featured apps, personalized app recommendations, Android Team Favorites and Fast Risers, but also a way to select an app online and have it delivered over the air to a user’s phone with no syncing involved. That would actually one-up the App Store, which could also use a browser-based storefront.

Google vice president Andy Rubin, the “godfather of Android” seems to understand the need for changes. He said at the AllThingsD mobile conference earlier this week that a search company like Google should be able to make discoverability easy. “As a search company, if we can’t help you discover apps, I think we have a problem. We should be very easily able to organize a few hundred thousand apps,” he said according to AllThingsD. So why hasn’t that happened in a more satisfying way?

Google, for it’s part, has steadily been making improvements to Android Market. It’s added a feature for related apps, so users can see similar apps to ones they’ve selected. There’s also better error reporting and other improvements for developers and content ratings for users. Tim Bray, Google’s developer advocate, promised “lots more goodness” coming so it’s quite possible we’ll see the promised online store any day now.

But it’s been way too long for this and the launch of the Chrome Web Store only highlights that. Android, with its soaring sales — 300,000 daily activations — is now a major mobile player now, and heavyweights like VC Fred Wilson are recommending developers start with Android now before iOS. And while developers are getting on board, many are slow to, and with good reason, said blogger John Gruber. But if Google starts applying more focus to Android Market — and a big online presence would be a great sign of it — it would show that it’s prepared to help the Android ecosystem really benefit from the platform’s growth and remove any barriers keeping Android from fully reaching its potential.

Related research from GigaOM Pro (subscription req’d):


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14/12/10

Google Executive: Android Would Be Profitable As Stand-Alone Business

SAN FRANCISCO (Dow Jones) --The head of Google Inc.'s (GOOG) Android software unit paid a few unexpected compliments to mobile competitors and said his business would be profitable if it was a stand-alone company.

"We're profitable. I probably wouldn't have made it as a separate company," said Vice President Andy Rubin, who joined Google when the Internet search giant bought his mobile software startup about five years ago.

Rubin made his comments during a wide-ranging interview that covered privacy, tablet computers and the failed Nexus One phone at the opening of the All Things Digital Dive Into Mobile conference in San Francisco.

Rubin's made his appearance just hours after the Internet search giant unveiled its new Nexus S smartphone. The Nexus S is powered by a new version--dubbed Gingerbread--of Google's Android software, the centerpiece of the Internet giant's assault on Apple Inc.'s iPhone.

Android is designed to ensure that Google's Internet search, maps and other services will be a mainstay on mobile devices. The company sells ads alongside its Internet search results and helps place ads within mobile-device applications such as games.

The company said in October that its mobile business had hit a $1 billion annualized revenue run rate, a bid to quell Wall Street concerns that the company's aggressive investments might not be paying off.

Rubin also showed off a Motorola Inc. (MOT) prototype tablet powered by an upcoming version of Android--dubbed Honeycomb--which will be optimized to run on tablet devices.

He said tablet computers represented a fundamental change in the way people interact computers, likening the shift to the slow evolution of the automobile over decades.

"With the tablet, we're in the middle of one of those hockey sticks of evolution," he said.

Rubin dismissed concerns that Android enabled Google or carriers to track people as they moved about the web and the physical world. While he acknowledged that privacy is valid concern, he said Android does not capture any more information about users' online behavior than Google's search engine does on people's desktop computers.

He added that there is nothing in Android that captures people's keystrokes or records the apps they download in order to send it Google. Asked whether carriers might tweak Android in such a fashion, he said: "Not to my knowledge. Its something I would agree to either."

Rubin surprised the audience by praising rival Apple's app store approval process. "They're pretty open," he said. "The app store approval process is actually working pretty well."

He also noted that Apple appears to increasingly pushing beyond selling devices into providing services, such as selling books through its web store, a push that will create a lot of new opportunities.

When it was noted that Apple's Mobile Me, a service that lets users sync their email, contacts and calendar across all devices, has failed to take off, Rubin replied: "My assumption is that Apple is a company that learns from its mistakes."

Rubin also gave a nod to BlackBerry maker Research in Motion Ltd. (RIM), which is losing ground to Apple and Android. He noted that RIM has recently acquired a number of companies, most recent the user interface specialist The Astonishing Tribe (TAT), in a bid to close the gap.

"They are doing all the right things to fill in all the right pieces to keep up with the hyper-competitive market," he said.

Rubin deflected questions about the potential that RIM and Nokia might adopt Android, but said there was nothing to stop them from doing so.

"You don't need to be a partner of Google to run Android," he said.

Android, the No. 3 mobile operating system in the U.S. as of October, is quickly gaining on Apple and RIM, the maker of the BlackBerry, according to research firm comScore Inc.

Google's Nexus S follows its short-lived effort to market a handset called the Nexus One, which was released in January and discontinued in the summer. That phone was only sold directly to consumers through a Google Web store in a bid to side-step the traditional model of sales through carriers.

Rubin acknowledged to the audience that Google "bit off a little more than we could chew" by trying to sell the unlocked phone online. He said the attempt to drive online phone sales was foiled by the sheer size of the challenge of provisioning unlocked phones so they would work on various carriers.

"It was a scale issue," he said. "It was going to take literally three months to do every carrier."

The new gingerbread software includes support for so-called near field communications technology. Such technology can enable third-party developers to create mobile payment applications so users can use their phones as digital wallets.

Rubin told audience members that Google is taking "baby steps" to make Android more suitable for corporate use, adding that each successive version of the software will feature more support for IT managers.

Copyright © 2010 Dow Jones Newswires


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11/12/10

Motorola Android Tablet with Honeycomb takes the Stage

25/motorola-tablet-stingray-coming">Motorola Stingray Android Honeycomb Tablet. The upcoming Android Honeycomb release is considered to be the first real Tablet OS flavor from the Android camp. The Motorola Stingray has likely the same size as the Apple iPad.

It is not clear when this Motorola Honeycomb tablet will ship. Engadget snapped a couple photos of Mr. Rubin holding the Stingray Tablet sitting on stage at D: Dive into Mobile.

Google had a big announcement day yesterday. The Nexus S with Gingerbread (Android 2.3) is official and will be on sale in time for Christmas. Additionally Google launched the Google eBook Store with several bargain eBook deals that will put pressure on the Amazon Kindle store.


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